YouTube has become a bit of a reflex-buzzword. Wanna look cool? Just throw in a mention. However the true measure of any innovation is whether it changes user’s behaviour. And it’s certainly changed my behaviour. If I read a story (and its usually floated across my desk through Google Reader) and it catches my imagination, [...]

Channel 4′s doing really well on its promotions at the moment. It’s doing a great job of deconstructing its shows and stars, creating new environments for them and then plugging a bigger concept. Over new year the vending machine ad was superb and now they’ve just created a great one for digital station More4. In [...]

There’s so much interesting stuff happening online at the moment, it’s hard to have the time to write all about it. Keep an eye on my ‘other people’s great posts’ link on the right, I often tag stuff for that in the hope i’ll get round to writing about it. But rarely do. Anyway thanks [...]

So, Hillary Clinton’s announced that she’s running for President. Good for her. However, before she gets going, she should really get a cameraman who isn’t drunk.

It’s very easy to knock Big Brother. Ghastly people, d-list celebrities, it’s run its course, lowest-common dominator, blah blah blah blah. I think Big Brother is one of the best programmes on television because it’s a show that prompts actual debate and discussion and it’s actually watched by the most dis-engaged group of people – [...]

Lovely Marsha from XFM likes music. That is probably the understatement of the year. To give you an idea of her relationship with music, this is a recent line from her weekly-mailer: Yesterday morning, as I got into my taxi home after the night shift, the driver was listening to Radio 4. Out of courtesy, [...]

I’ve been on a few sales calls and been involved in a few pitches, though sales try to resist it, though this seems to be quite accurate… http://www.youtube.com/watch?v=fclYmVaORbM Thanks to Adam for the link.