Archive for January, 2012
Back to BBC Local Radio
In a previous post I talked about Delivering Quality First (the BBC’s plan to re-prioritise what it does based on the recent licence fee settlement). Since then the BBC management was proposing that £15m to be cut off BBC Local Radio’s £147m/year budget. Today, the BBC Trust’s Chairman has said, because of feedback from the […]
Absolute Radio’s #redefiningradio Event
I went along to Absolute Radio’s event at Parliament yesterday – Redefining Radio. It was a good event that demonstrated to Absolute’s clients (and other guests) the way that radio (and broader media consumption) is changing. There was a good line-up of speakers and Absolute have just put up all the videos from the event. […]
Why changing the name of BRMB, Beacon, Wyvern and Mercia is the right thing to do
When anything changes, we think how it affects us. Not whether it’s the right thing for them to do. Radio is habitual. We make a decision to consume something and then consume it for a couple of hours. Everyday. Forever. When someone interrupts our habits by making a change to something we’ve enjoyed we get […]