Apple Makes Its Own News Podcast

Apple have launched their own daily news podcast – Apple News Today. Their description:

Join Shumita Basu and Duarte Geraldino every weekday morning as they guide you through some of the most fascinating stories in the news — and how the world’s best journalists are covering them.

Apple, like many internet mega co’s, get all confused when they get into content. The clunky transition from arguing that they’re just a platform – helping others to be successful – to content publisher, means they have to contort themselves by suggesting that this too is a platform to push to other journalism. “Hey we’re just surfacing other people’s great work”, whilst at the same time adding a new well-marketed competitor, putting even more pressure on regular journalistic endeavours.

Read more…

As you may have noticed, I’m publishing these at Matt on Audio now. Sign-up to the free newsletter there to get the full text of these posts in your inbox each Tuesday morning.

Leave a Reply

Your email address will not be published. Required fields are marked *