Getting A Podcast Discovered

A flurry of activity on social media last week, as Spotify’s Wrapped told users about their most listened to music and podcasts. Many then shared it across the internet. What’s great about this is that it surfaces different, personalised recommendations.

It’s a notable piece of activity because, in general, podcast discoverability remains pretty limited.

Read more, and get the newsletter…

Leave a Reply

Your email address will not be published. Required fields are marked *